What We Do

DIALOGIKdigital is a boutique strategic marketing consultancy that advises startups. We work hand-in-hand with founders, investors and leadership teams to launch new companies, products, and services. We also help startups develop and implement smart marketing strategies that both cost-effectively raise brand awareness in the marketplace and generate customer leads in a sustained way.

How can we help your startup?
We offer a variety of consulting services. Some are advisory only, and others are strategy through hands-on execution. These include:

  • Marketing Plans: Yes, you need one! Especially a launch marketing plan. Post-launch, clear quarterly goals that are timelined and mapped to revenue generation, new product launches and other business plan priorities is essential – or you’re just wasting your resources and left wondering why you don’t see “results.” From partnerships and sponsorships to media relations, lead generation and special events – everything must be considered.
  • Competitive Messaging/Positioning: What does your company do in 15 words or less? Not sure? Then you need some help working through the company’s purpose and differentiation in the marketplace. Despite what you may think, you DO have competitors and how you say what you uniquely offer in-person, as well as in your marketing materials is critical for success.
  • Content Strategy: Ever visit a Web site that doesn’t present a company’s product differentiation, thought leadership or overall “smarts” in a clear way for targeted audiences? Unfortunately, there are many. We develop content strategies that ensure your corporate Web site works to effectively build your brand, instill customer trust, and serve as a powerful lead generation source.

Social Media

How’s your social sharing program performing? Are you happy with the engagement level? Do you have a strategy in place? If not, we develop customized social strategies for Facebook, Twitter, Pinterest, Instagram, LinkedIn, YouTube and other social platforms to improve your connections for increased word of mouth and brand awareness, from gamification to Facebook contests – we do it all!

Content Marketing

Do you have an in-house writing team? Probably not. Lead generation, social media and thought leadership require fresh, relevant content to consistently engage your targeted audience. We create all types of content, from geeky product one sheets, case studies, and white papers, to consumer-focused blog posts, editorial calendars, e-newsletter copy, Webinar programming, and outbound lead generation copy to help you manage this growing demand.