The TV of Tomorrow Show, the leading global conference for the interactive television (iTV) industry, today announced that the fourth annual show will be held March 3-4, 2010 in San Francisco at Yerba Buena Center for the Arts. The conference, produced by InteractiveTV Today [itvt], will bring the latest in multiplatform technology and content issues to the forefront in dynamic panel discussions, keynotes, debates and a technology showcase.
Confirmed speakers include executives from Acrossair, Boxee, Cablevision, Canoe Ventures, CBS, Comcast Interactive Capital, DISH Network, Experian, Google, Leap Media, Liberty Global, NBC, NCC, Oxygen, Revision3, Schematic, Sezmi, Showtime Networks, Sun Microsystems, Time Warner Cable, Verizon FiOS TV, and YouTube.
The TV of Tomorrow Show attracts professionals from all corners of the iTV industry, including senior executives, producers, content creators, developers, and venture capitalists from across the broadcast, consumer electronics, studio, network operator, advertiser, and Web 2.0 communities. Over 20 conference sessions and keynotes will focus on such topics as:
• The emerging interactive TV widget space.
• The impact of new interactive broadband video applications (hotspotting, overlays, image tracking, etc.) on the interactive TV space.
• The re-emergence of tcommerce/vcommerce as a content-monetization strategy.
• Recent and pending developments in interactive TV standards and initiatives, such as tru2way/OCAP, ETV/EBIF, Canoe, MHP, Canvas, HbbTV, OIPF and MHEG.
• Reports from the field: How ETV and tru2way are fairing in the real world.
• New technologies and initiatives for interactive and on-demand cross-platform, targeted advertising.
• IP-based alternatives to tru2way for smaller operators.
• Over-the-top TV/”cutting the cord”: the emergence of CE manufacturers as content providers and distributors, and how this impacts traditional pay-TV.
• TV Everywhere and the prospects for re-establishing paid content models in an age of free online content.
• The significance of the iPhone and other smartphones for the interactive TV space, both as a means of interacting with content on the TV and as a platform in their own right.
• Augmented reality, tablet devices, cloud-based computing and other newly emerging technologies with the potential to impact the interactive TV space.
“The TV of Tomorrow Show 2010 is taking place at a very exciting time for the interactive TV industry and for the television industry as a whole,” said Tracy Swedlow, editor in chief of InteractiveTV Today [itvt]. “The US cable industry is now broadly deploying EBIF and the interactive TV services it enables; retailers are regularly using hotspotting, overlays and other interactive video technologies to engage consumers and drive sales; broadcasters are using Facebook, Twitter and broadband video to transform primetime TV into an interactive, social and 24/7 experience; and the consumer electronics industry is seizing the opportunity presented by IP and widget technology to deliver a wealth of content over-the-top.”
“The TV of tomorrow is here today, and it’s multiplatform, on-demand, social, personalized and–above all–interactive. And the TV of Tomorrow Show is the one conference that’s designed to enable attendees to understand the full breadth of the changes impacting the television industry–as well as to meet the visionaries and innovators who are responsible for those changes, and to make the deals and alliances they will need in order to survive and thrive in this rapidly developing space,” added Swedlow.
Call for Speakers
Industry leaders with expertise in related iTV and online video topics should submit a resume and areas of expertise to speakers@itvt.com for consideration by January 15, 2010.
Media Credentials
Interested media are invited to submit their contact information, publication’s Web site address, and links to published articles since October 2010 to pam@dialogikdigital.com for consideration. Please note: There is a limited number of press credentials available. (Credentials will not be available onsite.)
About The TV of Tomorrow Show
The TV of Tomorrow Show, produced by Interactive TV Today [itvt], is the leading global conference for the multiplatform interactive television (iTV) industry. Attended by C-levels and senior executives from the broadcast, programming, network operator (cable, telco, satellite, wireless), Web 2.0/social networking, advertising, studio, and consumer electronics spaces, the conference emphasizes candid, dynamic and informative discussions about current topics that excite and concern industry decision makers. It is also the top venue for networking with iTV peers and identifying new strategic partnerships. An exclusive group of innovative iTV-related products are also showcased.
Connect!